SentinelOne
Built PartnerPulse and “Enablement in a Box,” a turnkey training system that helped channel partners and dealers ramp independently.
Outcome50% ramp reduction · $3.1M revenue influenced
Enablement · AI · creative systems
Erez
Haimowicz.
I am a Revenue Operator with specialization in Enablement. I help teams turn strategy, AI, and good ideas into capability people can actually use.
Sales + partner growth · AI strategy · innovation · operational excellence
EZHuman-centered systems. Practical enough to use. Memorable enough to keep.
The goal is not more training. The goal is more capable people doing better work.
The throughline
Ideas are only useful when people can feel them.
I build enablement programs, AI workflows, scenario roleplays, videos, music, and systems that move people from knowing to doing.
My work lives where business performance meets human behavior—and where a great story can make a complex idea easier to remember.
Selected work
Proof, not posture.
A few chapters from a career spent turning strategy into systems people actually use.
ReUp Technologies
Co-founded ReUp Technologies and helped shape the company from the ground up—bringing strategy, experimentation, and execution together in an early-stage environment.
Outcome0→1 operating foundation for growth
Enablement, reimagined
Across SaaS and cybersecurity, built onboarding, certification, partner programs, AI roleplays, coaching systems, and performance frameworks.
ThroughlineKnow → Practice → Prove → Perform
What I make
A capability engine with a pulse.
The work can be strategic, operational, technical, or creative. Usually it is a little of each.
Enablement systems
Onboarding, certification, coaching, partner programs, and operating models.
AI + automation
Practical workflows, prompting, scenario practice, and AI literacy.
Performance design
Methods that connect readiness to behavior, CRM execution, and outcomes.
Creative media
Music, video, storytelling, and memorable moments that make ideas land.
The studio
The work has more than one format.
Because sometimes the right answer is a framework. Sometimes it is a roleplay. Sometimes it is a beat that makes the room pay attention.
Make the messy thing usable.
Playbooks, academies, manager tools, partner experiences, and the infrastructure that lets good work scale.
Make AI practical.
From literacy to workflows, I help teams move past the demo and into useful behavior.
Make people feel something.
AI-assisted music, SKO cues, explainers, and creative learning assets built for attention and memory.
Make the work yours.
Strong enablement has a voice. Strong brands have a reason to exist. The best work has both.
Artifacts & media
See the thinking. See the build.
Representative work that makes the strategy tangible—designed to show the structure, learner experience, and operating logic without exposing client-confidential content.
Framework gallery
Three ways I turn strategy into field performance.
Card 01 / Operating model
4-Stage Enablement Framework
Know → Practice → Prove → Perform. A simple, measurable loop that moves teams beyond content completion and into demonstrated field behavior.
Card 02 / Architecture
8-Week Enablement Accelerator
A focused implementation architecture that aligns leaders, diagnoses friction, builds role-based assets, pilots in the field, and installs performance telemetry.
Card 03 / Measurable impact
Outcomes, not activity.
Executive-ready proof that connects enablement work to adoption, field execution, pipeline movement, and revenue.
What people say
The best work leaves a trail of trust.
Your profile should show more than what you built. It should show how people experienced working with you: collaborative, inventive, useful, and a little ahead of the curve.
See the full professional story on LinkedIn ↗SentinelOneTwilioTessianCofenseProofpointReUp Technologies
“The kind of enabler every company wishes they had.”
“I build things that help teams learn faster, sell smarter, and feel something in the process.”Erez Haimowicz
Let's work together
Have a hard problem? Good.
Tell me what is stuck, what you are trying to change, or what you want to make. The first conversation starts with curiosity.
ErezHaimowicz@gmail.com